El Corte Inglés has made ModiFace virtual try-on technology available to its customers, giving them the ability to experiment with and try on L’Oréal brand makeup products online without having to apply them in real life.
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ModiFace has spent over a decade improving our understanding of objects in video. It is important for many of our applications, whether we are trying to locate a user’s lips, follow a strand of their hair, or correctly orient nail polish as a user waves their hand in front of their camera.
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Soheil Seyfaie is EVP of Software Engineering at ModiFace, a Toronto based tech company that was acquired by L’Oréal in 2018. ModiFace is focused on applying augmented reality and machine learning to the beauty industry…
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L'Oreal offers a number of products that can help consumers age gracefully, whether those boost elasticity or restore radiance. Creating tools to help consumers understand what concerns these products can target is key to ModiFace’s mission of improving the digital shopping journey.
Rendering realistic products on a user’s selfie is what has made ModiFace’s products so successful over the years.
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In September 2020, Rossmann, one of Germany’s leading retail stores launched their own virtual makeover application, available to all of their customers.
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